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Not
a day goes by that any serious website owner doesn't wonder how to get
more
traffic to their site. This
intense desire to generate more clicks makes virtually any online
entrepreneur
easy prey to many of the traffic schemes and scams that pervade the
Internet
like conmen on a carnival midway.
Promises
of fast traffic and big bucks often separate even the most savvy
business
person from their money because they want to believe the promises made
by these
traffic hucksters.
However,
rather than thinking "complicated equals better" in the traffic game,
the best website traffic sources rate extremely easy to separate from
the
useless garbage traffic.
Fact:
"Good Traffic" equals
"Targeted Traffic!"
That
means the visitors come as a result of desire to find out more on a
specific,
niche topic, not as a result of "exit" traffic or membership in a
"safe" list where members simply pitch each other in an incestuous
spam fest.
Good
traffic comes from people clicking links on topics targeted to their
interests
and getting directed to a website containing information they want and
expect
as a result of clicking the link.
Bottom
line, when you get right down to it, the best, most dependable sources
of
targeted traffic come from links that people click.
So,
next time you're considering spending money on a traffic source,
understand
that unless it involves a targeted link that a targeted visitor can
click to
get to your website, think twice before opening up your wallet.
To
my knowledge, only three ways exist to get a link to your site: buy it,
"voodoo" it, or grow it.
** Buy Links **
Buying
links actually rates the fastest way to get traffic to your website.
You
simply sign up for Google AdWords at Google.com or you open an account
with
Overture.com.
You
then run ads with a link on those sites and any time someone clicks the
link,
you pay for the click through a relatively straightforward bidding
process
based on the popularity of the keyword.
You
can also buy links in ezines, newsletters, and on other people's
website either
on a per-click basis, for a period of time (a week or month), or in
exchange
for paying them a commission if a sale gets made as a result of a click
on the
link.
**
Linking "VoodDoo" **
Linking
"voodoo" refers to attempting to manipulate the search engines into
displaying links to your website. You
can find a large number of automated software programs online at any
given time
that will claim to help you get more search engine traffic.
Depending
on the intensity of competition in a specific market and the fact that
search
engines change their rules frequently, pursuing search engine links
this way
can quickly turn into the online equivalent of Alice chasing the rabbit
down
the hole.
** Grow Links **
I
personally prefer this method to get links to my websites: growing them. The
best type of link to get involves one person telling another person,
either
explicitly or implicitly, they should click the link and visit the site
at the
other end. One
way to do this is simply to exchange links with another site which
targets the
same audience as your site. You
can manage this process manually or use one of the many software
packages that
will mange the process for you. A
search on Google.com for "reciprocal link manager software" yields a
good start.
The
easiest way to grow a link is through using articles other people post
on their
websites which link back to your website. The
reason articles work so well for "growing" links involves the
numerous ways in which articles get distributed online, each of which
can
create dozens, hundreds, even thousands of different links back to your
website
by publishing a single article. In
fact, the following represent only the tip of the iceberg when it comes
to all
the places you can grow links by publishing articles online.
Blogs - Your articles can not only
appear on your own
blog, but get posted by others on their blogs with surprising ease.
The
links in these articles can point directly back to your website.
Article
Directories - Article
directories such as IdeaMarketers.com abound online. They
not only provide an easy way to display your articles to allow others
to pick
them up for posting on their websites, but also in and of themselves
attract
readers searching for content.
OPS
(Other People's Sites) -
Popular websites like WebProNews.com attract repeat visitors by
offering
targeted content to their readers. Since
they can't produce all the content themselves, they publish articles
created by
others. Links from these sites can bring a steady stream of targeted
visitors
by giving you targeted exposure.
Ezines - By getting your articles
published in other
people's ezines, you can get a link on the most valuable real estate
online, a
targeted prospect's email "inbox." Many
ezine publishers run articles written by others to their targeted
readers, and
your link in the resource box can bring you a veritable avalanche of
targeted
site visitors when hundreds, even thousands of people receive your
article at
the same time. Whether
you choose to buy them, "voodoo" them, or grow them, getting targeted
links to your site posted on the Internet represents the absolute best
way to
get steady traffic to your site.
Though
not as fast as buying them or as exciting as trying to manipulate the
search
engines, growing links with articles gives you a long-term, dependable
presence
online.
Author Bio
Jim
Edwards is a syndicated newspaper columnist and
co-author of an amazing program that teaches you how to use free
articles to
quickly drive thousands of targeted visitors to your website, affiliate
links,
or blogs... without spending a dime on advertising!
Article
Source: http://www.ArticleGeek.com
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